Marc Benioff

As the CEO of Salesforce, I believe transparency is key to building trust with our customers. Companies must disclose when AI is used in customer service to ensure customers understand who or what they are interacting with. This openness creates a more trustworthy and authentic customer experience.

As a strong advocate for privacy and user rights, I believe the EU should continue requiring websites to ask for cookie consent. Transparency about data collection and user control over their information are essential in building trust in the digital economy.